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Christoph F. Strnadl
Univ.-Lektor Dipl.-Ing. Dr. techn., CMS (UK)

Chief IT Architect
Software GmbH Österreich


Born:  October 2, 1966  Portrait Strnadl
Voice:  +43 (1) 32950-114
Mobile:  +43 (676) 83329-214
Fax:  +43 (1) 32950-128
email (business):
email (private):  c.strnadl (at)

  Curriculum Vitae (16 pages CV in English [PDF]
  1985-1994: Technical University Vienna
  1988-1994: IT & Communications Consultant 
  1994-2004: ATOS ORIGIN Information Technology

2005-now:  Software GmbH Österreich

  Current:     Chief IT Architect  
  Professional Activities
  After 5
  List of publications (21 pages, PDF)

IT &  Communications    Consultant  
Parallel to his academic education engaged since 1988 as a consultant for IT and communications with autonomous implementation of solutions (design, programming and implementation of system and application software) in the area where telecommunications, (fax, telex, telebox) and data-communications (PC/LANs, EDI [electronic data interchange], electronic mail) meet and converge. Several successful projects for various external partners have been realized during that period of time.
TU Wien 
Having successfully completed the studies of Technical Physics at the Technical University of Vienna (1985 - 1990; honours) research scientist ("Assistent") at the Institute for Theoretical Physics (1991 - 1994). Besides persuing his academic work (which has resulted in some publications ) responsible for the institute's heterogenous PC/Workstation LAN including international connectivity (a.k.a. Internet). Ph.D. 1993 (honours) in the area of computer-based condensed matter theory (liquids, to be more to the point). Actively affiliated to the Institute (until 2000) as a lecturer of the (self designed and conceptualized) course "Symbolic Mathematics in Theoretical Physics" (in German, actually).

And, of course, not to the least, the Institute still provides enough Web space on the real Internet for me to display these few ;-) words. 

Atos Origin   Information   Technology   Changed 1994 from TU Vienna to Atos Origin (then still named Philips Communications & Processing Services which merged into a [new] ORIGIN in 1996 which merged into the French-Dutch Atos Origin in 2000). First primarily working as a Project Manager, Consultant and System Administrator in the area of Value Added Network Services (EDI, computer supported collaborative work, Internet and advanced telephony). 

1995 - 1996 Technical Manager Screen Phone Services
Responsible for concept, design and effective realisation of a European pilotproject in the area of ScreenPhone Services/Call Center implementation. This also included full accountability for the formation and leadership of the whole (technical) project team.

The project was a technical success (on time, on budget, on quality). Commercially, though, the era of the Internet brought about a change in strategy towards web-based access and delivery models instead of phone-based customer premises equipment.

1997 - 2001 Service Practice Manager OIS
Full bottom-line responsibility (and accountability) for all Austrian activities of the service practice Operationals Infrastructure Solutions in the following areas (yearly revenues approx. 8-9 MEUR): 

  • Mainframe processing 
  • LAN, WAN, and Internet projects, solutions, and services
  • Telephony/Switchboard operations 
  • EDI (Electronic Data Interchange) services 
Since February 1997 entrusted also with the commercial power of attorney "Handlungsbevollmächtigter") and member of the Management Team of Atos Origin.

1999 - 2000 Chief Technical Officer (CTO) & Managing Consultant
The CTO heads a projects group of 6-8 people which is responsible not only for bidding projects (i.e. pre-sales support projects), but also for transformation and implementation projects in the course of which client infrastructure services are integrated into the on-going service delivery process of Managed Services . This is complemented by various consulting engagements 

2001 - 2004 Management Consultant
in the newly created Management Consulting Line of Service as Domain Pricipal for the areas

  • Information Management, Alignment, and Strategy
  • Strategic Sourcing
He helps top 500 companies to leverage value from IT by evaluating, designing, and implementing IT strategies and projects aligned to business. Through various engagements he has developed several highly creative and novel methods in the areas of
  • IT analysis (e.g., the IT Maturity Model)
  • IT strategy (e.g., the IT Driver Model and the IT Score Card, a transformation of the classic Kaplan-Norton BSC to the IT domain -- which, after all, is not trivial)
  • IT alignment (e.g., by designing and conducting the first ever "IT Alignment Study" measuring quantitatively the level of sychronicity of business strategy with IT strategy in 2003, and inventing the "IT strategy matrix")
  • IT outsourcing (e.g., integrating transaction cost and resource-based theories of outsourcing and advanced evaluation methods such as AHP [Analytic Hierarchy Process] into a consistent and coherent strategic sourcing framework)
  • IT investment appraisal (e.g., by developing the "Triple A approach" to investment evaluation)

Major results of his engagements were

  • expansion of Atos Origin's industry segments into new domains (e.g., utility, government, banking, retail, pharmaceuticals)
  • extension of Atos Origin's engagements with existing clients towards a truly strategic level
  • establishment of Atos Origin as thought leader in IT strategy consulting
  • empowerment of fellow consultants by providing a proven and practice-oriented consulting methodology
  • enchantment of prospective customers to Atos Origin's consulting methods by providing risk-free (and affordable ;-) workshops and seminars introducing a selection of analysis and design methods
  • exposure of the Atos Origin brand (marketing wise) by delivering over 50 national and international appearances at major conferences or seminars.
His presentations have been ranked "best presentation" at over 60% of all evaluated conference, amongst them well-known brands IDC, LSZ, CMG, CECMG, Future Network, and Euroforum

In the course of his activities at Atos Origin he gained broad and diverse practical experience in managing highly complex and/or completely new projects, the largest of which has been the Zumtobel IT infrastructure outsourcing deal.

Mr. Strnadl has been the Global Project Manager for this largest ever international Austrian IT infrastructure outsourcing deal involving in excess of 5.000 devices at over 100 locations in 16 countries. The core project team consisted of approx. 20 people and over 100 persons have been involved in various stages of this multi-national project which had to be approved ad board level at both organizations.The actual contract amounts to more than 200 documents with over 1.600 pages -- and has been negotiatied and signed after the breath-takingly short time of only 5 months and 1 week. While this certainly provided tangible (read: cash) benefits to both companies it meant that the core project team had to (literally!) work day and night during the hot phases just before signing / closing.

During 2002 and 2003 postgraduate studies in Management Science (focus: Change Management) at the University of Huddersfield (UK)  and graduation "CMS (UK)" which amounts to a "Certificate in Management Science" acknowledged by the British / UK Management Council. The only difference to an MBA being the fact that while an MBA finishes off with a purely theoretical piece of work (the "thesis") a CMS (UK) has to be completed with a full-fledged Change Management project in one's own organization -- which, simply put, is not really amenable to platitudes and academically sounding verbiage and lots of citations.

Software GmbH Österreich
Since April 2005 with Software GmbH Österreich as Chief IT Architect.

In this position responsible for SAG's high level and strategic solutions (and, of course, products) such as
  • business process management (BPM for the cognoscenti and BPMS for the technically inclined)
  • semantic (web) solutions or enterprise information integration (EII) aiming to provide a single and meaningful view (meaningful to you as manager - not to yor programmers) onto disparate corporate data.
As opposed to the rather simple-minded and technically oriented data warehouse approach semantic solutions recognize and honor that usually the meaning of corporate data is not well defined, inconsistent, and imprecise. EII circumvents these non-technical obstables by letting the user implement so-called Ontologies (which are nothing more than individually defined hierarchies of meaningful terms, their relationships, and rules how to derive additional terms from a set of given propositions). Combined with a powerrful inference engine this lets the user explore the true meaning of certain terms or let her follow "chains of reasoning" (so-called transitive closures) .

If you have ever wanted to discover the subtle flavours of "customers" hidden in your corporate application silos or the various ramifications of "revenues" without some technician telling you that he cannot really explain how that number got into the data warehouse or Excel spreashett without yet another week of looking into ETL code -- than EII certainly is something you might want look into!
  • service-oriented architecture (SOA).
Have you ever wondered why IT still has not succeeded in cleaning up the mess and complexities of their n-tier architecture (consisting of m times 3- or 4-tier applications such as SAP R/3) despite a plethora of buzzwords they offer? Are you tired of having to let go business opportunities because your IT manager (once again) has convinced you that he will not be able to implement the such-and-such change to the "Customer information system" because your current version of your CORBA ORB does not provide IIOP to MS .NET without having to set-up an intermediate J2EE environment for EJBs. And, even if that would work, he will not be able to guarantee any performance or service levels because of an old JMS version not supporting Log4J?

A service-oriented architecture might be able to clean up this mess because, for the first time ever, a SOA starts with business logic in mind and sets out to define meaningful activities or capabilities (aka "services") from a process logic or business point of view and not (!) from a technician's vantage point. In its fullest vision a SOA would even let the user design her applications without any software developers involvement at all by simply "orchestrating" and chaining together given services in a meaningful workflow.

Sure, there is some way to go from the here and now to implement this vision -- but we might be able to help you jump-start this journey with quick returns :-)

As Consultant I regard active networking as a fundamental professional activity to stay abreast of the "infoglut" and to cross-fertilize with other disciplines and best practices. And - not the least - I like new environments and people.
Recognized national and international speaker
During the course of my career I have delivered over 140 presentations, seminars or public workshops on a wide variety of current IT issues and themse at conferences of LSZ, IDC, Future Network, CMG-AE, CECMG, IEEE, Euroforum and various others. 60% of my presentations have been ranked "Best Presentation" by the audience. Together with my other (written) contributions my publication list counts more than 100 entries -- if you are still interested you*'ll find a download PDF here.

After 5  Unbelievable, though it may seem (even to myself), I have a private life as well ;-) When I do not read trade or technical magazines ...

Lately, however, I have started to become quite interested in the laws and started to read some introductory works (e.g., Koziol-Welser, Barta, Zankl) in Civil Law with a decided focus on contractual law, warranties and representations and liability  ("Schuldrecht"). But this includes also other areas relevant for  my diverse interests such as "Vereinsrecht" (Law of associations) or the questions under which circumstances non-profit organizations ("gemeinnützige Vereine") are exempt from the obligation to pay taxes (§ 34ff BAO, if you care). In lieu of other knowledgeable people I have been asked more than once and had to develop quite some expertise (also in order not to become myself liable due to § 1299 ABGB - "Sachverständigenhaftung").

... you will find me out-side (as opposed to in front of a PC or a book) with my three most important companions. My wife, Susanne, who holds a Ph.D. in biology, still tries to get me more acquainted with "real" life (as opposed to artifical intelligence). She sees that I come to a (fair) share of fresh air and impressions from nature. Apart from that she is an excellent coach and sounding board: More than one of my public talks have been shaped by constructive criticism from her.

Usually and with impeccabe (female?) instinct she would uncover (sometims subtle) flaws in my reasoning.  In many instances these glitches could be related to my supposing to much prior knowledge on the listener's side. While it is certainly not easy for me to admit defeat (being a consultant, after all), I inevitably have to conceed that she's right.  And, later during actual performance, the audiences usually value the additional clues to my thinking.

She works as a self-employed science journalist in the area where biology, communications, and journalism meets and you could read her articles in several media, amongst them Der Standard.

Quite recently she has completed her first book, actually a Children's book,, "Herbert & Co", featuring a fox living in a pleasant wood and his adventures (amongst them, finding his wife, meeting some monsters and other things. The book is aimed towards parents who are looking for more than 20 "good night" stories to be read aloud to their children. Together with the quite extraordinary illustrations an ideal present (and, no, I do not get any provisions ;-)

Katharina, on the other hand (born November 1996), does not at all care when her daddy tells about how "nice" actual demonstrations of IT's alignment with business strategy might look like using the Success-Resource Deployment (SRD) model. To her it is a colorful display of squares irregularily scattered on a piece of paper and begging for some more colorization and other details. In addition, she is also more concerned with her next riding lesson or with her next short story (she is writing stories faster than I can spin out Powerpoint slides -- and I am quite a master at that...). Not to forget Peter (May 1999), who is most likely to become an engineer himself if you take his current interest in technical details at any level as a sign for his future occupation.

Or have you ever noted that some trams carry a rear mirror on their left side and some don't? Or that the "MAN" logo on some of our urban buses differs depending on the place where it is affixed? Or have you ever noticed a Taurus  locomotive with three (!) pantographs? He has -- and, usually they only carry two.

And thanks to their persistence they will sometimes hear me not speak shop-talk for days (even weeks during holidays!).Together all this makes up an exciting life which is nicely framed by both, technology and humanity

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All views expressed in this page are mine and not  (necessarily) those of my employer. 
Last changed: 2009-03-14 by cfs.